I turn messy processes into smooth, intuitive experiences without losing the art along the way

Hi, I'm a senior product designer with a strategic & service-oriented view

How we created a framework to evaluate product flows

Creating a UX framework to identify user experience pain points called "UX Clinics Program" that led to 432K annually in savings.

How we redesigned an in-store paint mixing system to eliminated errors

A service and interface redesign that simplified the operator's journey — from order to finished mix.

How we created a happy path for repair requests and reduced ticket rate by 30%

Streamlining repair requests by connecting property owners and tenants directly.